adidas x JD Sports
To amplify the reach of the Originals’ latest ‘1000 Stories’ campaign with adidas and JD Sports Fashion celebrating originality, community and culture.
Challenge
Solution
We created a captivating piece of content, which was digitally projected onto two Parisian landmarks: the impressive, 50m Arc de Triomphe and the front of JD Sport’s new flagship store on the iconic Avenue des Champs-Élysées.
Across both locations we spotlighted over 80 UK and French influencers, stylists, and designers offering a platform for creatives to express themselves.
