TikTok Fashion Month Comp
In the hunt for the UK’s next fashion design talent, we worked with TikTok to produce content and curate the finale of their fashion month competition in collaboration with SheerLuxe, to showcase TikTok as a powerful platform for budding British designers.
Solution
We facilitated a pre-event photoshoot in Central London, where the iconic Tube Girl modelled the winning upcycled garments, designed by the winner, Eva Clarkson. Our team filmed and produced captivating content of the shoot for Eva and TikTok to share the winning designs with the world.
In addition to producing content for the client, we delivered an exclusive showcase of Eva’s creations and hosted 60 top creators and fashion representatives to expand the reach of this competition. Guests had the chance to get pampered at custom ‘Get Ready With Me’ makeup stations before strutting their stuff on the catwalk to get the perfect snap for socials.
